Handcrafted

Music Ambience Selection

We set up background music that fits your atmosphere – easily and quickly.

Explore SOIVA Player

SOIVA Player
from 53€ /mo

Control the atmosphere with SOIVA’s intelligent background music system.

Music plays a key role in creating atmosphere and building a distinctive brand.

You know your customers and your concept. SOIVA customises background music to fit the atmosphere of a restaurant, café, hotel, shop, or other commercial space.

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evolve the moment

SOIVA Player UI

SOIVA Player

SOIVA Player runs in a browser on a tablet, computer, or phone. We create a personalised vibe for your space that can adapt to the flow of the day when needed. With the SOIVA Studio Manager, you can also control vibes remotely, if that feels natural for you.

Explore and book a demo. During that we’ll build a personalised vibe for you and get the service running. You can try SOIVA Player free for 7 days.

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Features

Why SOIVA?

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Music without hassle

Background music adapts to the evolving atmosphere – without extra effort. Tracks transition seamlessly and play at a consistent volume.

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Handcrafted vibes

We shape vibes for your space by hand. Based on this, our automation builds broad playlists that support customer comfort and staff wellbeing.

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We know your customers

SOIVA is a Finnish service, designed for local needs. You get personal support whenever it’s needed.

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A legal alternative

With SOIVA, music can be played legally in commercial spaces – unlike services such as Spotify or Tidal. Part of the monthly fee is paid to music creators.

SOIVA delivers a high-quality soundscape tailored specifically to your space. It strengthens atmosphere, enriches the customer experience, and supports your business.

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Try SOIVA Player free for 7 days. This way you can be sure the atmospheres we build truly fit your space.

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Additional solutions

More than background music.

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Your own radio channel?

Do you or your company need or want to create your own radio channel, either for an event or for continuous use?

SOIVA Studio is an easy-to-use yet professional-grade system that enables music services ranging from small online radio stations all the way to nationwide FM radio.

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Broader solutions

SOIVA also supports broader enterprise-scale solutions for multi-location setups or situations that require different types of content. Get in touch and we’ll tell you more.

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Book a demo

In a free 30-minute remote meeting, we’ll introduce SOIVA’s capabilities and get music playing if needed.

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Frequently asked questions

What products does SOIVA offer?

SOIVA Player is an easy-to-use background music player designed for restaurants, cafés, and similar venues. SOIVA Studio is a radio-grade playout system for more complex needs. In addition, we offer customised solutions for larger installations.

How does SOIVA customer support work?

SOIVA offers WhatsApp-based support, which you can access via a QR code in the player or device, or through the Contact page. You can send questions and voice messages, and we’ll respond as soon as possible.

How extensive is SOIVA's music library?

SOIVA’s music library is broad and diverse. Its core consists of 70,000 hand-curated tracks selected for active playback. In addition to the most obvious Finnish and international hits, the library includes music from various subculture genres, as well as smaller and more local bands and artists.

How long has SOIVA been on the market?

Soiva Technology was founded in 2024, building on the legacy and backend systems of DjOnline, which had been operating in the industry for many years. SOIVA’s experience in background music thus goes back over 20 years.

Can SOIVA also provide royalty-free music?

Yes. If music plays a smaller role in your space and you want to reduce copyright-related costs, the SOIVA Royalty Free library offers stylish, royalty-free background music for your venue. Get in touch to learn more.

Is SOIVA a Finnish service provider?

Yes. SOIVA is a fully Finnish operator, based in the Nekala district of Tampere.

Can using SOIVA increase sales?

The atmospheres we create are designed using comprehensive scientific research on what kind of music works to increase sales in different situations and use cases. Music tempo, genre, and other characteristics affect customer purchasing behavior and dwell time. From the staff perspective, well-functioning playlists improve service experience and reduce staff turnover. All of these have clear cost implications.

How does SOIVA differ from Spotify?

When using Spotify, you have to plan the music content yourself. You either need to create your own playlists track by track, which is very time-consuming, or alternatively search for suitable playlists from ready-made options. At SOIVA, we build a customised background music stream tailored specifically for your venue using automation, with enough tracks so that the music doesn’t start repeating itself. Additionally, legality is an important aspect: Spotify is intended for personal use only. The licence terms and Finnish legislation prohibit public performance of music via Spotify.

How does SOIVA differ from other competitors?

We build customised content suited to your venue’s atmosphere using intelligent automation. If desired, we can develop the atmosphere according to the time of day or day of the week. This way, you get comprehensive playlists tailored specifically to your business without effort or additional costs. You don’t need to start selecting tracks yourself or thinking about which ready-made playlists would suit you. You also don’t need to pay hundreds or thousands of euros for branding work and later for playlist maintenance. Our playlists update automatically and are extensive, supporting both staff and customer satisfaction. We deliver content with quality: our tracks play at consistent volume and track transitions are smooth – no silence between songs.

SOIVA vs. FM radio as background music

Using radio in a commercial space is naturally cheaper, as there’s no separate monthly fee for the service. On the other hand, using radio doesn’t create a professional impression of the venue’s soundscape, as it includes advertisements, station identifications, and announcements. In some cases, radio is certainly a suitable option, but if you want to ensure that the music content fits your business and creates a professional impression, choose SOIVA.

Can I get music from SOIVA for multiple locations?

Yes. We can utilize the same playlists across different locations and manage them remotely in a centralized manner. Our user management system allows multiple people to manage different parts of the system as needed. Get in touch, and we’ll build a package tailored to your specific needs.